Friday, June 17, 2011

Mariah's New Perfume Ad: Creepy Or Cute?


(OMG) The new ad for Mariah Carey's new trio of fragrances, Lollipop Splash the Remix with first reaction when first viewing the image on People.com was to laugh (Mimi is unintentionally hilarious!), then to cringe (why must Mimi, who is 42 years old, continually present herself as an aging tween with a butterfly fetish?!).

Sigh.

Carey's ads are authentic to her sexy-and-sweet personal brand, but given her string of bizarre behavior (the latest: flaunting her naked baby bump on the cover of Life & Style, then painting a butterfly on it), the image of the Grammy-winning diva licking a lollipop, all Lolita-like, makes us embarrassed for her. And the color scheme, clearly yanked from the design of a 1993-era Lisa Frank Trapper Keeper, has got to go. It just seems so ... immature!

LAMediaWatch.com

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